Here’s a selection of user experience redesign I did for soundcloud’s help center and sign-up funnel, and the process of mocking up a cycling studio

help community redesign // soundcloud berlin internship

in redesigning the layout and icons for the soundcloud help center and help community portal, our goals were to create clean, simple icons that were immediately recognizable and stuck to the soundcloud visual guide.

check out our process below, and head over to soundcloud to see our icons in action!

anniversary pin redesign // soundcloud berlin internship

tasked with coming up with anniversary pin options for the soundcloud community to vote on, i took inspiration from an array of album covers and the iconic soundcloud waveform.

this is one of my favorite projects to date - i hope you enjoy!

ux sign-up experience redesign // soundcloud berlin internship

the problem: soundcloud had been experiencing a decrease in user sign-ups on its desktop app and was losing revenue generated by premium account sales

the process: we conducted weekly “diary” studies with 5 participant stakeholders to better understand the ins-and-outs of how they interact with the app

the solution: without deviating from soundcloud’s mission of keeping the platform creative and open to all, we incorporated subtle ways of nudging users to sign-up without creating cumbersome pain points

curb brand creation // imagined cycling studio

in this exercise, i created a brand guide for an imagined, millennial cycling studio called “curb. it’s a destination for those who live a fast, modern lifestyle, and it takes cues from the blinding lights and electric colors of the 80s.